Use the options in this section to define a series of values that are necessary for correct page optimization:
| ▪ | Extended Page Title: give the page a title that differs from the one in the website Map. |
The name given to the page in the website's Map is kept in the navigation menu; the Extended Page Title given here is displayed as the page's title when the page is displayed online.
If you are working on the Home page, the title is not displayed in the page, even though you can specify an Extended Page Title: the title is always used in the menu, and appears in the <title> meta tag in the page's HTML code unless you specify an Extended Page Title, in which case this will be used in the <title> meta tag.
| ▪ | Page Description: you can enter a description for the page. It must be concise and to the point: it is entered as the value for the <description> meta tag in the page's HTML code and used by search engines to index your website. |
| ▪ | WebSite Keywords: you can enter specific keywords for this page (they must be separated by a comma). The keywords are used as the values for the <keywords> meta tag in the page's HTML code and used by search engines to index your website. |
| ▪ | File Name: you can specify the name of this page's HTML file. |
Unless otherwise specified, the default name of the HTML file is the name given to the page in the website's Map. Use short and meaningful names so that the address is simple and easy to remember. It will also help improve search engine indexing. This option is not available for the Home page.
Best practices:
Further information:
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