Commands in the General section

Step 1 - Settings >

Commands in the General section

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This is the first window of Step 1. The information you enter in the various fields of this window sets the basic parameters for the project you are working on. Important information, such as the project title, the URL (website address) and the language to be used is entered in this window.

All the parameters can either be defined immediately or you can do it later.

The following options are available:

WebSite Title: enter the title you want to give your website in this field. The title will be shown in the browser's title bar when your website is published on the Internet. It's obviously an important parameter because it allows visitors and search engines to correctly identify your website.

The default entry in this field is the name you have given to the project (see Edit an existing Project) and you can change it at any time: you may decide on a better name, or you may want to change it to try and improve optimization.

The title appears in the page code in the <title>  tag and in the Open Graph og:title tag.

WebSite Author: enter the name of the person, business, club, etc who is to appear as the author of the website. The author's name appears in the <author> meta tag of all the website pages' HTML code, and it is the electronic equivalent of signing the work that has been done.
WebSite Description: enter a short description of the website in this field. Make sure the description is concise and to the point because it will be added to the <description> meta tag  in the HTML code and analyzed by search engine spiders to include your website in search results.

This description will also be used in the Open Graph og:description tag.

The WebSite Description that you enter in this field is automatically associated with the website's Home page.

You can, however, improve website optimization by associating a description and a list of keywords with each page (or, at least, with the most important ones). To do this, go to Sitemap Creation, select the page to work on and click on Properties.

Content Language: enter the language you want to use for your website in this field. All the text that is entered automatically by the Program will be shown in the language you choose here: links to built-in anchors, labels for the Contact Form Object, labels and text for the e-commerce shopping cart, text in the website's Map.

If you want to change the text that the Program enters automatically, or you want to add a new language, click on the button and use the options in the Language Content Management window.

WebSite Icon: enter the name of the icon (a .ICO, .PNG, .GIF or .JPG file) to associate with the website's pages. This icon will be displayed to the left of the URL in the Internet browser's address bar.

Icons associated with websites are often referred to as favicons (from favorite icons). You can use images in .ICO, .PNG, .GIF and .JPG formats. Files in .ICO format are imported as they are, whereas if you use files of any size in .PNG, .GIF and .JPG format WebSite X5 automatically creates a copy in .PNG format at 16x16 pixels and uses this copy as the favicon.

WebSite Image: this specifies the picture (a .JPG, .PNG or .GIF file) that will be associated with the website. This picture will be added to all the website pages' code by the Open Graph og:image tag and it will be used when you share pages on social networks (Facebook, Twitter, Google+, etc.). If you share a blog post which includes a slideshow, the first picture in the slideshow will be used instead of the website's picture.

Facebook suggests using 1200x630 pixel pictures, but the lowest resolution for displaying pictures in a large format (and not as a small square on the left) is 600x315 pixels.

For more information on the Open Graph protocol, click on the button to go to the official ogp.me/ website.

 


Read the guides:

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How to add a favicon to the site

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How to set the image to be used on social networks when the website is shared